Magazine unit- P1
Proposal
What is it?
For my new unit I am rebranding the NME magazine, a front cover with a content page and a double page spread. The front cover will be the main artist of my show and then the title and main information on the magazine front cover. This will meet a new target audience and show new artists. For my content page it will have all the information on such as new albums and many more things to mention. For the double page spread I'm going to include an interview with the artis I have created and some photo graphs/ photoshoots with them like announcing their new album/ music.
example front page-
example content page-
example double page spread-
Purpose
The purpose of the magazine is to entertain and inform the audience, this magazine is here to entertain people with the new music shows and everything that is coming out soon and information on the lasts stars news. It is also here to inform you about new shows, merch, concerts, albums and more music. I want to make sure that I can tell people about all the new things that are coming up for music lovers. There needs to be latest photoshoot on there and lots of information about new albums and concerts so I can inform but then entertain people with the new music. Adding information like new albums, merch, shows, concerts, festivals and songs. Overall, the main purpose of this magazine is to entertain and inform. There will be elements in the magazine of selling things such as merch but that is not the main aim of the magazine.
Inspiration
My inspirations will be looking at the NME magazine covers because that is the company that I am doing the magazine for and I am making up my own artist to go on the front cover and the new information is going to be about these artists. I like the very vintage, grudge, retro, punk rock, indie rock, fantasy style. There are many ideas that I have that is going to go throughput the magazine, I like the graffiti street style but I also like the simple style so I need to plan some more on what the finalized idea is going to be. NME is the magazine that I can refer too for my inspiration but there are many different styles that are within this company so I need to look deeper and certain artist styles that have been used within this company.
What is going to be the content of the magazine is that I want it to inform the audience on new songs albums and I want there to be images of concerts or festivals to show people what they could be going to if they go and I wanted to just add some photos in of my artist having some information about the artist ands their new songs/ album or festival.
This is a mood board where I have just thrown all if my favorite images I like of this brand NME that have inspired my ideas. I will keep coming back to this because all of these images will help me get the feel of what I want my magazine to look like.
Target Audience
....................................................................................................................................................
What content on the front page?
The content on the front cover is going to be just some little features of what is inside of the magazine, like a little teaser. For example, if I add that this certain musician is having a new album out and more information is on page two, I hope that people will be excited and buy the magazine to look for the exciting information. I only want to add a few things like the name of new albums or some little information so people will buy for the more information in the magazine. They will be the simple topics on the front cover but not too much because I want people to buy it for the more information inside of the magazine. I have decided this because this will match with the target audience because it is all the interests that will be for the target audience. Music and festivals being on the front cover will draw that target audience because it is what they are interested in or at least curious about it. With the text only being little amounts of information this makes someone because curious and intrigued with what the content is so that is why I don't want to put too much information on it because I want everyone to look inside and enjoy what they read.
plan- new album, interviews with a famous singer, new festivals.
In the contents page there will be information such as, the contents of my magazine. It will clearly contain all articles that are in my magazine. Like I said before I will add headings in the contents page of things that I will discuss in further in the magazine but in wont add too much information because it is like a blurb of a book. It gives you an idea of what is in the magazine but if you don't look further you won't know all the information. I have chosen these topics because I think that this is what is going to interest my target audience the most. There are topics on there that will be there for anyone. New albums and songs from artist with this genre will interest some whereas the interview will interest others. There is a few topics on there that will inspire and entertain people so that is why I have chosen there topics for my target audience.
plan- 'new album from your famous singer', 'interviews with a famous singer', 'new festivals in your local area', 'article on what makes someone confident to do what they love by famous artist'.
On the double spread page this is where all the information will be with a heading for each topic that is the same on the contents page so people know what text is for what heading. I need to make sure I have an interview, alerts on all the new songs, albums and festival/ concerts and I need to have one article in there too that will be talking about a topic that will help other but is done by one of the special singers/ artist. Going through the process of improvements i have deiced to not do the interview this will not change anything i will still be using the same layout but it will just be an article for my magazine.
plan- new album/ songs by ..., festivals and concerts coming up..., interview with Amira and ..., article to help people gain confidence to do what they love by singer...
Codes and Conventions
The codes and conventions that i have researched are:
Masthead
Cover image
Featured article
Coverlines
Puffs, Plugs and Boxouts (They are simply coloured squares or rectangles positioned beneath the text to help the words stand out)
Strips and banners
Price, Issue and Sell Lines- Magazines should include the date, issue, price and barcode on the cover.
These are the codes and conventions that are used to create a magazine, these will all be in my magazine and i will follow this to do so.
Software
I will be using software such as photoshop to create my magazine front cover and pages. I think I want to use Photoshop because I am familiar with the software and I am confident on using it knowing I will get a good result with it. There can be some elements on using PowerPoint and Word to write up the contents within the magazine so I know all the spellings right and my grammar makes sense. They are all reliable to use because I have been using them for a very long time and I know my work wont disappear and they will be all saved up in a good place so its not all messy and confusing. I will know where my work is how it looks and what improvements can be made.
Photoshop is there to create the pieces and Word/ PowerPoint will be there for my writing and information I an planning to use. Things such as my own photos and the internet are also going to be used so I know what planning I need to do and research I need to make.
Equipment
There is some equipment I will need for this project, I need a camera, this is because I want to take photos of my own model or myself to create the imagines I am going to put in my magazine. I will use my own camera from home which is the same as one at college but it is my own. Other than a camera and to be able to put the photos onto photoshop then that is all the equipment I will need. I want to take my own photos because I will then know which photos I like and that I think will match the vibe of the magazine.
Personnel
I need to make sure I am there taking the photos for the magazine. I would like to be the photographer I used to do photography so I think my skills will come in handy with this project. I need a model, I am still think I could add myself into this magazine as a model but I do want different photos so I will ask a friend to help me and be my model for this project. I need the roles of an editor, designer and creator. A writer to write the articles, interviews, announcements.
....................................................................................................................................................
Marketing/ Distribution
I am planning to distribute my magazine by sending them off to shops that are small and big business such as Asda, Tesco and places like HMV to reach the right target audience. I want to make sure that they are shown in these places because many people us these stores as there local shop. These places sell everything from food to clothing and magazine/ books are also sold there so I want to make sure places like this will have my magazine in store. HMV is a music, games, toys and more shop so I know my magazine will do well in there. Teens and older is the target audience for HMV and I think that my magazine will reach the right target audiences.
I would like to make sure that the magazine is distributed regionally but in local stores. The reason for this is because I am going to have local concerts and festivals within the magazine content so we are going to sell it to people that know the area and that will be interested in them that are not far away. However, I am going to be making sure that there is also content for all parts of the UK so more places than Doncaster are covered.
There are the basic places where I can sell the magazine such as the supermarkets but I want my magazines to reach different audiences so if they are placed in a shop that is very different to your traditional supermarket. Such as a vintage shop, record shop very indie styled shops, music shops and more. This will reach the different target audiences such a younger ages in the 16-25 ages. I also think that they will reach target audiences for people that will enjoy the indie style, that like music and that have an interest in things like concerts and indie rock singers. If someone knows the singer or have seen them before they might be interested in seeing what is new of there songs or what concerts they feature in so that is why I also want the magazine to be sold in places that aren't so popular like a supermarket.
To reach my type of target audience I really want to take my magazine online as well because it is so popular now and that more people are on social media so they might find my magazine a lot quicker. However, if I sell the magazine online then it will be better for the environment due to not having to use things such as the machines and paper that is going to destroy our environment. Online will reach the teenager target audience and that is who I'm tryin g to reach so I am hoping that I can sell my magazine with stores on their online site. It can also be sold on the NME magazine website, this will be good to make sure that people who already know about this brand can use the brand to find my magazine and this means that it will be easier for people to use that website too.
To advertise the magazine I was hoping I could advertise it online such as an Instagram post or a pop up advert. I want to make sure that I can sell it online so if I sell it on the supermarkets online shopping site then I can advertise it with them too. If it is a smaller shop such as HMV there can be posters in the shop window or again on the website for HMV so if people are interested then they can find it on there. Making an Instagram page saying that the magazine can be found in local stores and list the places they can be sold in them people will know where to find it and if I say that they can find it online in the stores website them people can find it too.
....................................................................................................................................................
Comments
Post a Comment